{"id":9576,"date":"2014-02-14T05:25:14","date_gmt":"2014-02-14T05:25:14","guid":{"rendered":"https:\/\/www.sanserif.es\/starbucks-la-importancia-de-la-marca-y-los-muebles-de-carton-de-sanserif-es\/"},"modified":"2022-04-21T08:47:52","modified_gmt":"2022-04-21T08:47:52","slug":"starbucks-la-importancia-de-la-marca-y-los-muebles-de-carton-de-sanserif-es","status":"publish","type":"post","link":"https:\/\/www.sanserif.es\/en\/starbucks-la-importancia-de-la-marca-y-los-muebles-de-carton-de-sanserif-es\/","title":{"rendered":"Starbucks, the importance of the brand name and the cardboard furniture by Sanserif.es"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"Starbucks, la importancia de la marca y los muebles de cart\u00f3n de Sanserif.es\" width=\"1060\" height=\"795\" src=\"https:\/\/www.youtube.com\/embed\/dHPMaZhxyNs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #3366ff;\">Beatriz Navarro \u00b7 Ocupat\u00a0 23\/05\/2013<\/span><\/p>\n<p>Clara Castell\u00f3 interviews the marketing manager of Starbucks in Spain, Beatriz Navarro,\u00a0at the Palacio de Congresos in Valencia, with the chairs of <a href=\"https:\/\/deref-web.de\/mail\/client\/6LmFhag29pI\/dereferrer\/?redirectUrl=http%3A%2F%2Fwww.sanserif.es\">Sanserif Creatius<\/a>\u2019 Bold collection as the only props.\u00a0A talk that, beyond the territories that every technician knows, shows us how a brand can make its model more flexible to adapt to its customers\u2019 taste in each country or region while ignoring its initial overall concept. She does it while sitting on the red fur <a href=\"https:\/\/deref-web.de\/mail\/client\/XCS1u9gAHI0\/dereferrer\/?redirectUrl=http%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbanco-bold-chair\">Bold cHair <\/a>, designed by Sanserif Creatius. More info on <a href=\"https:\/\/deref-web.de\/mail\/client\/Zs2Bmzfr0v8\/dereferrer\/?redirectUrl=http%3A%2F%2Fwww.rtvv.es%2Fva%2Focupat%2F\">Ocupat.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beatriz Navarro \u00b7 Ocupat\u00a0 23\/05\/2013 Clara Castell\u00f3 interviews the marketing manager of Starbucks in Spain, Beatriz Navarro,\u00a0at the Palacio de Congresos in Valencia, with the chairs of Sanserif Creatius\u2019 Bold collection as the only props.\u00a0A talk that, beyond the territories that every technician knows, shows&#8230;<\/p>\n","protected":false},"author":2,"featured_media":9577,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2051],"tags":[3179,3140,2482,3141,2675,3145,3180,2068,3181,3147],"_links":{"self":[{"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/posts\/9576"}],"collection":[{"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/comments?post=9576"}],"version-history":[{"count":3,"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/posts\/9576\/revisions"}],"predecessor-version":[{"id":9581,"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/posts\/9576\/revisions\/9581"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/media\/9577"}],"wp:attachment":[{"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/media?parent=9576"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/categories?post=9576"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sanserif.es\/en\/wp-json\/wp\/v2\/tags?post=9576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}