Sanserif Creatius | Entrepreneurs launch a face mask collection
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Entrepreneurs launch a face mask collection

Entrepreneurs launch a face mask collection

The design studio Sanserif.es launches a collection of textile and reusable face masks, which offers you a stylish alternative to the standard industrial product. The In Your Face Masks https://vkm.is/inyourface are surgical and washable; therefore, they prevent the transmission of infectious agents into the environment from the person who wears it, while reducing environmental exposure.

Hipster beard, red lips or robotic masks make up this collection meant for all kind of public that, during the following months, will be forced to wear their masks every day in order to go out and go to work or educational centres. The collection will be launched by a 40-day crowdfunding campaign in the micro-patronage platform Verkami.

The In Your Face masks are a product with high filtering efficiency guaranteed by the certified laboratory No. 2020TM0374 of the Textile Technological Institute in the Valencian Community (Aitex), according to the UNE EN 14683:2019+AC regulation, surpassing the standards required by the government. In fact, these masks guarantee 99% bacterial filtration efficiency and breathability of 68 Pa/cm2, according to the report.

This face mask collection, Made in Spain, pretends to reduce stress in the social relations that the mandatory use of sanitary masks provokes, put a smile on citizen’s face and make a product that is going to accompany us for a long time more wearable, as well as the Sanserif.es’ creative director, Ana Yago, has pointed out.

In total, there are three layers of polyester multifilament protection and double-knit fabric, which allows that these surgical masks filter the air you exhale and, therefore, contain the agents, particles, bacteria or virus that can be transmitted through breathing to other people that are around us.

For Ana Yago, we have to take a step forward and understand that, once we have had to adapt to the use of masks, we now have to adapt these ones to our functional and aesthetic needs. We could save lives and wear masks that transmit happiness. However, it should be emphasized that these are not suitable for sanitary use and that their use is just one part of the measures we all must follow to fight against Covid19.